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So far Andrew Robinson has created 50 blog entries.

Four Secret Exhibition Stand Design Ideas

Exhibition Stand Design is an exciting and challenging part of exhibition marketing (and the most obvious). Keep it simple and keep these four ideas in mind. A great exhibition stand design is one of the most exciting aspects of marketing. To make it a success, you should select the design at least four months before the event. Here are four tips to keep in mind during the design phase: […]

20 Tactics to Drive More Attendees to Exhibition Booths

Whose Responsibility Is to Keep Booths Busy? I can see a lot of event professionals saying it’s none of their business. Of course, but if exhibitors are not happy, it is highly likely that they won’t renew next year. See, all of a sudden it is your business. I believe there is a lot of support we can give to those kind souls who decide to purchase exhibition space at our event. I believe the role of event professionals should be similar to how governments tackle health issues. Running communication campaigns to improve citizens’ health is much cheaper than paying for expensive medical bills. In the same fashion it is much better to work with your exhibitors to provide them tactics to increase attendee traffic rather than leaving it up to them. The prize you are running for is renewal next year. […]

Where Should Your Business Should Exhibit?

Where Your Business Should Exhibit? Undertaking research about the exhibition before deciding to book is essential. Many clients fail to do this, have very poor results, and are then out of pocket and put off exhibiting at further exhibitions in the future. Simple ways of researching a show include asking the organisers for last year’s exhibitor’s lists and attendance records and speaking to the exhibitors to find out their experiences and return on investment.  […]

By |December 10th, 2015|Exhibition Marketing|0 Comments

TOP 10 SECRET TIPS TO EXHIBITING!!

Exciting Tips to help you get the most from your Exhibition stand… if your considering Exhibiting in 2016 then contact our Manchester office, we cover nationwide and overseas… […]

By |December 8th, 2015|Exhibition Tips|0 Comments

5 things to consider when planning an office fit out

The interior of any commercial environment is much more than just a physical space for your employees and clients to work in. The design has to be carefully created so it complements a variety of important corporate aspects. Making your commercial interior design work for your business isn’t so difficult after all. […]

By |November 17th, 2015|Exhibition Build, Exhibition Design|0 Comments

How does your exhibition stand reflect your brand?

An exhibition show is potentially one of the more exciting parts of your marketing calendar – exciting because after developing your identity and brand guidelines you can focus on bringing your company identity off of the printed page or out of the screen. You are going to have to figure out how to bring your brand to life and represent it in a physical environment. Exhibition design is a chance to make that all important first impression of your company to a potential new lead and doing it well can mean the difference between gaining new business or being overlooked. […]

By |November 16th, 2015|Exhibition Marketing|0 Comments

Top Ten Design Tips for the Best Exhibition Stand

Designing an exhibition stand is complex. You have a very small space to use and you need to make an immediate impact with people who will walk past your exhibition stand. You may have several different audiences or messages to portray and different products to display. Your exhibition stand is the most important component in attending an exhibition or trade show, so you do want to get it right. The following top ten design tips will help you to design the best exhibition stand for your company. […]

By |November 10th, 2015|Exhibition Design|0 Comments

What makes a good exhibition stand?

What makes a good exhibition stand? Over the years we’ve racked up quite a bit of experience working on some amazing exhibition spaces, whether that’s collaborating with an agency, specifier or end-user. […]

By |October 29th, 2015|Exhibition Tips|0 Comments

Henry Schein | Eden Group | NEC

Eden Group Deliver another successful stand With over 20 years experience in the design and build of Exhibition trade show stands, Eden have again delivered an amazing double deck stand at the NEC Birmingham… with a day and night team and only 2 weeks to deliver the largest stand of the show, Eden certainly had its challenge set! […]

By |October 27th, 2015|Eden Group, Eden News|0 Comments

10 Tips For Exhibition & Trade Show Stand Management

10 Top Tips For Exhibition And Trade Show Stand Management Running a stand at a trade show or exhibition is hard work and often exhausting. But all over the world, this is how commerce has to be conducted by many business sectors, so do make the best of it! Jeremy Thorn has managed exhibition-stands all over the world and offers some helpful tips. […]

By |October 27th, 2015|Exhibition Marketing|0 Comments